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National Environment Agency

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Dengue Prevention Campaign

Dengue needs no introduction, but the nation always needs reminding. Our campaign was a refresh of NEA’s annual dengue prevention campaign that included a remixed TVC and key visuals, testimonial videos, social content and a full-scale launch event.

NEA dengue social post: a cartoon mosquito in a gas mask among clouds. “B-L-O-C-K for what? Because it is much more effective than fogging.”
NEA dengue social post: a cartoon mosquito watching two people through binoculars. “S-A-W for what?”
NEA dengue social post: an illustrated person flexing, a mosquito on one arm. “Myth: Once you’ve had dengue, you won’t get it again.”
NEA dengue social post: a potted plant with two cartoon mosquitoes at its saucer. “My home is safe from mosquitoes. Are you sure?”
NEA dengue key visual: a woman unwell in bed beneath the giant shadow of a mosquito. “This is no small matter.”
The dengue prevention roadshow wall, with panels on the mosquito life cycle and a B-L-O-C-K pledge display
A woman and three children reading the mosquito life cycle panel at the dengue prevention roadshow
A giant snakes-and-ladders floor game at the dengue prevention roadshow
A speaker with a microphone on the roadshow stage, in front of the “This is no small matter” backdrop
Guests leaning in to look at the mosquito life cycle display at the dengue prevention roadshow
Guests talking with visitors at a card game table at the dengue prevention roadshow